The Nose Knows Wine and Wine Glasses

    I guess being the 11th generation of exceptional wine glass makers, one’s nose is simply bred to distinguish the flavors in a wine bouquets. Viennese bred Maximilian Reidel of the legendary Reidel crystal glassware did not disappoint when I recently attended a wine and fine chocolate tasting hosted by Noka Chocolates. Looking around guiltily, […]

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Sex Isn’t Selling? Martin Lindstrom’s Buyology

In spite of conventional wisdom, the research reveals other factors are far more important if you’re spending millions of dollars to push product. That’s what best seller Martin Lindstrom tells us in his new book Buyology. It’s called neuromarketing and it’s hot. Martin has been studying the neurology and neuroimaging of thousands of people in one […]

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