The eternal mystery of the world is its comprehensibility. Albert Einstein. I have Einstein on my brain, not just because I like the quote above. Even though he couldn’t come up with a unified field theory, Einstein wasn’t just sharp about physics. He had a lot of other things to say as well. The world […]
Month: February 2009
Sex Isn’t Selling? Martin Lindstrom’s Buyology
In spite of conventional wisdom, the research reveals other factors are far more important if you’re spending millions of dollars to push product. That’s what best seller Martin Lindstrom tells us in his new book Buyology. It’s called neuromarketing and it’s hot. Martin has been studying the neurology and neuroimaging of thousands of people in one […]
Jamaican R&R
Jamaica. I’m headed to Jamaica for a long weekend. You’re going where? This lush and sensuous Caribbean isle filled with touristy “all-inclusive” resorts, gated and sanitized, has hardly been top of mind for the jet set in recent years. I went to Jamaica a few times as a child, had fond memories. When I […]
Executive Recruiter Nancy Keene: Becoming Indispensable Part III
I’ve been writing a lot recently on how to become indispensable. This is one idea, directly or indirectly, I talk about with my clients all the time. It’s really another take on the idea of creating value. In today’s new economic reality, where people are scared out of their wits and freaked out about jobs, […]
Frank Springett World Engineer of the Year Award: Becoming Indispensable II
I have a client, an engineer and an inventor, Frank Springett, who recently won the World Oil Industry Outstanding Engineer of the Year Award. Frank has developed a stable of patents for equipment in deep sea oil rigs. Not only is he smart, he’s a pretty cool guy as well. So I asked him what […]
Former Goldman Sachs Leader: Becoming Indispensable
Every body is freaking out about job security. Understandable. Still, some people manage to hold a job or quickly find one, no matter what. I thought it would be a good idea to discuss this topic. Of course, no one is indispensable. The idea is to become that. To become so valued in the workforce […]